Resume

Dec '21 - Aug '23

Specialize in online and DTC sales, email marketing
Extensive technical knowledge of skiing, climbing, and backpacking techniques and equipment
Excellent written and verbal communication skills
Proficient in CRM and ERP programs
Skilled in researching and comparing competitor products
Strong ability to multi-task and complete projects independently
Knowledgeable in Black Diamond corporate philosophy, design, warranty/repair, and historical information
Responsible for online order support, shipping, order processing, return management, and inventory control
Expertise in resolving order queries, billing issues, and miss-ship errors
Assist in training customer service agents and collaborate with Marketing Department on website efforts
Computer literate in Microsoft Windows operating systems, including Outlook, Excel, and Word
Able to work independently or as part of a team to ensure consumer satisfaction
Once called the "apex of customer service" by a really dope customer

Planning and guiding incredible outdoor wedding experiences that connect couples deeper to the planet while following Leave No Trace Principles
Maintaining a professional online website/presence to display content and magnetize my target market
Using Google Ads and Analytics to effectively reach my target market
Writing effective copy that follows best SEO practices
Working with clients through email, phone calls, and video
Executing digital photography workflow: capturing high quality photos, downloading, culling, editing with Adobe Photoshop & Lightroom, printing, uploading for client use

Aug '19 - May '21

Processed all incoming product through POS/ERP Software
Maintained inventory, contacted distributors, and prepared Return Shipments for UPS
Processed and shipped customer orders
Proofread marketing materials for distribution
Wrote reviews of newly published/upcoming books for use by Boswell and publishers
Worked with customers, publishers, and warehouses primarily through online and phone interactions between March 2020 and May 2021

June '18 - May '19

Created marketing material to increase sales
Managed social pages - scheduled posts, designed content, responded to messages, ran giveaways, generated traffic
Designed newsletters & maintained a newsletter list
Wrote copy for radio advertising
Photographed & edited product for ads
Managed donations to the local student pantry
Wrote internal publications to keep all staff informed
Created & managed events (Story Slams, Composting courses, Recycling seminars, etc)

Summer '17

Redesigned Nestled Pines’ blog and About Us page using HTML and CSS
Created content for Search Engine Optimization
Wrote copy for individual product pages
Photographed employees & products for use on Nestled Pines’ website and catalogs

Sept '23 - Present

Coordinating and executing GEAR AID's product and lifestyle photoshoots
Managing content and copy updates for the GEAR AID website, ensuring ADA compliance
Creating and launching email marketing campaigns to engage subscribers and drive sales
Maintaining brand-consistent copy and visual assets while creating enthusiasm for outdoor gear care and repair.
Collaborating with external brands and organizations, E.g. Northwest Avalanche Center, to create and publish informative blog posts and content expanding GEAR AID's reach in the outdoor industry
Managing GEAR AID's outside social media agency and social channels
Handling marketing requests for new product assets and updates across channels - DTC, Wholesale, Amazon, etc
Assist in the production and distribution of promotional materials
Supporting tradeshows, events, and in-store promotions
Fueling marketing projects with the same stoke and energy I bring to all of my outdoor ventures

Jan '18 - Dec '23

2014 - 2018

Bachelor of Arts in Media Studies

Double Emphasis:

Photography

Web Development

Double Minor:

Film Studies

English